JRP: Food photographer Theodosis Georgiadis shares with JRP Blog his craft and personal insights in this segment. Thanks Theodsis for taking time with our readers. Where are you located?
Theodosis Georgiadis: My studio is in Thessaloniki and I’m traveling all over Greece and abroad for shootings.
JRP: How did you get your start in photography? Is there any formal training in your background?
Theodosis Georgiadis: I studied photography in Athens some 10 years ago.
JRP: Do you have support staff and what areas do they handle?
Theodosis Georgiadis: In the studio there are usually three. One photographer’s assistant helping during the session and one photo editor for color correction and editing.
JRP: What equipment would I find in your studio for a typical shoot? What lighting equipment do you favor and why?
Theodosis Georgiadis: My basic lighting is with strobes because if you know how to use them you can do anything. I also use Canon and L lenses.
JRP: Could you describe your digital work-flow and the software you use?
Theodosis Georgiadis: The first selections we do with Adobe Bridge because it has some very useful tools like the rating and rating views. Then we work them in Adobe Camera Raw. I think that it is easy and more efficient than Capture One.
JRP: Do you personally print your images?
Theodosis Georgiadis: No, they always go to advertising companies for production.
JRP: In your opinion what is the biggest misconception regarding food photography?
Theodosis Georgiadis: People think that food photography is something very easy. Now with the economic conditions many fashion and other photographers are turning to food but this is very wrong. You have to really love food and be a lover of detail to do good food pics.
JRP: With today’s economic conditions tell us how you keep productive and retain your creative edge.
Theodosis Georgiadis: I think that creativity doesn’t have anything to do with the economic conditions. On the contrary, when you have too much work there are times that you can’t give the needed time to a project.
JRP: Do you have a memorable shoot you could share with us? What made those images or the shoot special?
Theodosis Georgiadis: Working for ALDI supermarkets doing their magazine was a very difficult project. They have a very specific and strict way of shooting and guidelines. I remember when we first started working for them we were a team of 4 people in the studio working until 2 or 3 in the morning. We were always finishing the eating and drinking non-hero products. It took us more than 5 months to get used to those guidelines.
JRP: What has been some of the best advice given to you by another photographer?
Theodosis Georgiadis: The first thing in photography is light.
JRP: What advice would you like to share with other photographers?
Theodosis Georgiadis: My students always ask me how I could manage to make connections and start working for big companies and advertising companies. I always tell them that you can do anything you want. You have to be good and professional. Keep good images in portfolio, and keep trying. Things are never as hard as they appear to be.
JRP: Thank you Theodosis for taking the time to share your thoughts and images with us. It has been a pleasure.
To view more of Theodosis Georgiadis’ photography please follow this link: www.theodosisgeorgiadis.com